Marketing and Media firms snap up spaces at WTM Agency Pavilion

Marketing and Media firms snap up spaces at WTM Agency Pavilion

The WTM Agency Pavilion is set to become a hive of activity as companies involved in media, PR, marketing and related services jump to secure a presence in this exciting new area of WTM London – the leading global event for the travel industry.

Since WTM London 2018 announced its brand-new WTM Agency Pavilion – a dedicated area for PR and marketing professionals who want to promote their services – a wide range of companies have already registered interest and signed up.

They include UK PR agency Brighter Group – named Best PR Agency at the 2018 Travel Marketing Awards and which recently became part of Finn Partners, a global marketing and communications firm – and film production agency NEEDaFIXER, which counts TV productions such as X Factor and Travel Channel among clients.

The WTM Agency Pavilion will allow marketing, PR, digital influencer, social media SEO and PPC agencies to showcase what they do to the global travel and tourism industry in a dedicated area that’s perfectly positioned at the entrance to the WTM International Media Centre.

Pavilion stand holders also get additional pre-, post- and at-show benefits, including access to the My Invitations and My Event pre-show platforms on the WTM London Exhibitor Portal, as well as targeted emails, social media and PR opportunities such as inclusion in WTM Exhibitor News; the WTM Catalogue and Media Diary of Events.

At-show benefits include use of the press conference room and WTM’s Interview Wall.

Brighter Group founder and managing partner Debbie Flynn said: “Having an agency pavilion at WTM London is a brilliant initiative for us to introduce our current clients to our global Finn Partners travel team and to have the space to engage with potential new clients and industry partners in our own dedicated area.

“Now we are part of a global agency there couldn’t be a more perfect time to demonstrate what that means to the travel sector.”

Brighter was founded in 1995 and has a client base ranging from tourist boards to airlines, tour operators, hotels and car rental companies.

Alexander Gray, associate director of NEEDaFIXER and sister company PR MEDIACO, said: “We signed up to the WTM  Agency Pavilion immediately. It’s very well located adjacent to the Media Centre so journalists and influencers should notice us on their walks and, being right on the boulevard, we expect some good drop-in traffic as well.

“Additionally, the pre-event publicity and appointment system should help us to coordinate meetings with current and potential clients. It’s a great addition to an already outstanding event, alongside the International Travel & Tourism Awards, which we are also taking part in.”

WTM Portfolio Press & PR Manager, Paul Nelson, said: “Digital media, PR and representation companies have jumped at the extra business opportunities the WTM Agency Pavilion will bring them.

“There’s still time to book a stand – but hurry, as spaces are filling up fast.”

Prices for a stand in the WTM Agency Pavilion start at £3,000, plus VAT, for the three days of WTM London.

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About World Travel Market

World Travel Market (WTM) portfolio comprises six leading B2B events across four continents, generating more than $7bn of industry deals. The events are:

WTM London, the leading global event for the travel industry, is the must-attend three-day exhibition for the worldwide travel and tourism industry. About 50,000 senior travel industry professionals, government ministers and international media visit ExCeL London every November, generating about £3.1 billion of travel industry contracts. http://london.wtm.com/. Next event: 5-7 November 2018 – London.

Travel Forward is a new travel technology event co-located with WTM London 2018 and part of the WTM portfolio of events. The inaugural Travel Forward conference, exhibition and buyer programme will take place on 5 – 7 November 2018 at ExCeL London, showcasing next-generation technology for travel and hospitality http://travelforward.wtm.com/

WTM Latin America attracts about 9,000 unique senior executives and generates about US$374 million of new business. Taking place in Sao Paulo, Brazil, this show attracts a global audience to meet and shape the direction of the travel industry. More than 8,000 unique visitors attend the event to network, negotiate and discover the latest industry news. http://latinamerica.wtm.com/. Next event: 2-4 April 2019 – Sao Paulo.

WTM Africa launched in 2014 in Cape Town, South Africa. Nearly 5,000 travel industry professionals attend Africa’s leading inbound and outbound travel and tourism market. WTM Africa delivers a proven mix of hosted buyers, media, pre-scheduled appointments, on-site networking, evening functions and invited travel trade visitors. http://africa.wtm.com/. Next event: 10-12 April 2019 – Cape Town.

Arabian Travel Market (ATM) is the leading, international travel and tourism event in the Middle East for inbound and outbound tourism professionals. ATM 2017 attracted almost 40,000 industry professionals, agreeing deals worth US$2.5 billion over the four days. The 25th edition of ATM will showcase more than 2,500 exhibiting companies across 12 halls at Dubai World Trade Centre, making it the largest ATM in its 25-year history.  http://arabiantravelmarket.wtm.com/. Next event: 28 April – 1 May 2019 – Dubai.

International Golf Travel Market (IGTM) is the meeting place for the global B2B golf travel community. Taking place annually since 1998, IGTM brings together more than 500 golf tourism suppliers and 400 pre-qualified buyers for four days of unmissable pre-scheduled appointments and exclusive networking opportunities. Showcasing a different golf destination every year, IGTM brings together 1,400 golf tourism professionals from more than 65 countries. http://igtm.wtm.com/. Next event: 15-18 October 2018 – Slovenia.

About Reed Exhibitions

Reed Exhibitions is the world’s leading events business, enhancing the power of face-to-face through data and digital tools at more than 500 events a year, in more than 43 countries, attracting more than seven million participants. Reed’s events are held in the Americas, Europe, Asia Pacific and Africa and organised by 41 fully staffed offices. Reed Exhibitions serves 43 industry sectors with trade and consumer events. It is part of the RELX Group plc, a world-leading provider of information solutions for professional customers across industries.

About Reed Travel Exhibitions

Reed Travel Exhibitions is the world’s leading travel and tourism events organiser with a growing portfolio of more than 22 international travel and tourism trade events in Europe, the Americas, Asia, the Middle East and Africa. Our events are market leaders in their sectors, whether they are global and regional leisure travel trade events, or specialist events for meetings, incentives, conference, events (MICE) industry, business travel, luxury travel, travel technology as well as golf, spa and ski travel. We have more than 35 years’ experience in organising world-leading travel exhibitions.

 

More information, please contact:

Paul Nelson – WTM Portfolio PR Manager

E: paul.nelson@reedexpo.co.uk

T: +44 (0)20 8910 7032/ M: +44 (0)79 1955 5510

 

Natalia Hartmann – WTM Portfolio PR Executive

E: natalia.hartmann@reedexpo.co.uk

T: +44 (0)20 8439 5535/ M: +44 (0)74 0336 7331

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World Travel Market brings the travel industry together through world leading events, content and digital tools, that make it easier for you to find personal and business opportunities and do more effective business.

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